About the CEO Summit

The CEO Summit is an invitation-only event bringing together executive leaders to network, discuss trends, share insights and address challenges. Invitees are the C-suite executives of the highest revenue-generating* commercial clubs, medical wellness companies, club management companies, and specialty segments in North America.

The CEO Summit addresses the unique issues of CEOs and owners at clubs of this size and allows them to discuss trends in the industry, share insights and network. This is the must-attend event for the largest leaders and innovators in the fitness industry.  The CEO Summit will be held Nov. 8-10 at the Gaylord Opryland Resort & Convention Center in Nashville, TN, in conjunction with the new Club Industry Executive Summit. Attendees of both summits will come together for meals, keynotes and networking events.

Customer expectations have changed since the COVID-19 pandemic ravaged the nation and the fitness industry. To survive and thrive into 2022, it is essential to recognize those expectations and meet and exceed them. This year's event is focused on this challenge with the theme “Delivering On and Beyond Today’s Customer Expectations" and all sessions will fall under this umbrella.


Topics include:

  • How Organizational Alignment Helps Your Brand Overcome Challenges
  • Member Loyalty by Design (Presented by Blair McHaney)
  • How to Conduct an Internal Retention Audit (Presented by Dr. Paul Bedford, The Retention Guru)
  • Meeting the Challenge of the New Payment and Processing World
  • Staffing Success: Doing More with Less
  • Creating a Hyper-Local Public Relations Campaign
  • Success Stories from the Past Year

Registration and Qualifications for the CEO Summit

The Club Industry CEO Summit is an invitation-only event created exclusively for C-level executives, owners and officers. Typically, invited executives represent individual clubs generating *revenues of $5 million annually or more, or multi-club companies with annual revenues of $10 million annually or more.

If you believe you qualify to attend the CEO Summit, please contact Pam Kufahl at [email protected]. All registrants are subject to approval by the director of the CEO Summit.