Agenda Not-For-Profit Track

Two Days of Cutting-Edge Leadership Insights, from Leading Industry Experts

Monday, Nov. 8, 2021

The agenda is continually being updated and subject to change. To see the session description and presenters, click on the + plus sign to the right of the session title.

 

1:00 - 5:30 p.m.  Club Tours

6:00 - 7:30 p.m.  Welcome Reception

Tuesday, Nov. 9, 2021

8:00 - 8:30 a.m.  Networking Breakfast 

8:30 - 9:30 a.m.   Welcome and Ian Mullane's Keynote Presentation: Reimagine Today's member Journey to Unlock More Revenue

10:00 - 11:10 a.m.  Strategic Bets: What to Consider Over the Next 18 Months

Panelists: Leslie MeyersAudrey EdwardsLisa D'Angelo and  Don Doyle

11:10 - 11:50 a.m.   Identifying Opportunities: Market Position Assessments, Competitive Analysis and Benchmarking

Presenter: Sandy Wiedmeyer

12:00 - 1:05 p.m. Lunch and Selina Tobaccowala's Keynote Presentation: Your Path to More Revenue Starts with Making Fitness Accessible to Everyone

1:15 - 2:00 p.m.  How to Increase Physician Referrals: Cracking the Electronic Medical Record

Presenter: John Caliri

2:00 - 2:45 p.m.  Remaining Relevant and Retaining Members

Presenter: Dr. Paul Bedford

3:00 - 3:40 p.m.  Member Loyalty by Design

Presenter:  Jason Abucejo and Jenny Hymer 

3:40 - 4:30 p.m.  Valued-Based Selling in the Post Covid World

Presenter: Matt Wright

4:30 - 4:45 p.m.   Wrap Up

5:00 - 7:00 p.m.  Networking Happy Hour

Wednesday, Nov. 10,  2021

8:00 - 8:30 a.m.  Networking Breakfast

8:30 - 9:30 a.m.  Welcome and General Session

9:45 - 10:20 a.m.  A Visual Tour of Tomorrow's Fitness Centers

Panelists: Austin Cohen, Sal Pellergrino, and Adam Zeitsiff

10:20 - 11:30 a.m.  How We Are Pivoting to Better Serve Tomorrow's Community Needs

Panelists:  John Caliri, Sue Gelsey, Jorge Perez, Chris Tointon and Tash Weddle,

11:30 a.m. - 12:30 p.m. Lunch and General Session

12:30  - 1:30 p.m.  General Session  

1:30 - 2:00 p.m. Event Wrap Up